ReachStudentsOnline.org
Advisory Council 

The Reach Students Online Advisory Council will serve as external “ambassadors” for online student lead generation and to lend high caliber expertise to the educational community about expanding their interactive advertising efforts.

Our advisory board consists of prominent individuals who have offered us their help in a variety of ways--from providing organizational consulting to helping us refine our ideas to introducing us to policymakers who can help put those ideas into practice.

Member Composition:
1. Academic Advisors – Admissions Directors, Guidance Counselors, other institution/school executives
2. Business/Industry Advisors – Peers or experts in the education and marketing industries
3. Organizational Advisors – Non-profit specialists
CURRENT MEMBERS:
Gina Biancardi, VP, Industry and Public Relations,
The CollegeBound Network

In May of 1985, at only 20 years old, Gina received her B.A. from Herbert H. Lehman College, CUNY. She graduated with a GPA of 4.0, Summa Cum Laude and a member of Phi Beta Kappa National Honor Society. Then, in May of 1992, Gina received her M.A. from New York University.
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Jerry Slavonia, CampusExplorer.com
Jerry Slavonia is Founder and CEO of CampusExplorer.com, a venture-funded company in Santa Monica, California.  Slavonia’s diverse and accomplished experiences within Internet marketing and lead generation have led to his role as CEO of CampusExplorer.com where he’s committed the company to promoting advanced learning and continuing education online.
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Kenneth Pinnola, St. John's University
Kenneth L. Pinnola is a marketing and advertising professional with extensive experience both in the corporate and academic spheres.  He currently serves as Media Director at St. John’s University, NY, where he is responsible for strategizing and implementing all University advertising and promotions for all five campuses.
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Milton Pierce, The Admissions Doctor
Milton Pierce has worked with admissions representatives for over two decades in various roles, including National Trainer, Director of Admissions, Campus Manager, Internship Coordinator, and Placement Director. As the "admissions doctor," Pierce conducts National Admissions Training seminars for both national and state associations and helps smaller institutions with their enrollment needs as a consultant.
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Andrew W. Kelley, Effective Student Marketing, Inc.
Andy Kelley is the founder and president of Effective Student Marketing, Inc. (ESM), a strategic marketing organization in Andover, Massachusetts that specializes in student lead generation strategies for continuing education, career, technical and vocational schools across the United States.
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John Buckley, Assistant VP for Undergraduate Enrollment, Fordham University
John Buckley earned a bachelor's degree in economics from the College of the Holy Cross in 1984 and a master's in education (Personnel and Counseling) from Fordham University in 1989.  John has spent his entire 23-year career in higher education at Fordham, initially serving the university as an admission counselor, and was named director of admission in July 1992.  Currently, Buckley is the assistant vice president for undergraduate enrollment at Fordham.
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Celia Ffrench, Career Education Corporation
Celia Ffrench is a direct response marketing executive who has been working in online inquiry generation in a variety of roles for the past 10 years. Her current position as Vice President of Media Services at Career Education Corporation has put her squarely in the online education boom for the past five years. 
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Board Tasks/Duties:
Board Development: To assess, develop, review, and enhance the policies, by-laws, and human resources necessary to effectively institute the mission while maintaining the integrity of the organization.

Communications: To effectively and consistently communicate our message to the media and the general public. To complete documents that will reflect our goals, such as writing an article for the online newsletter, or serving as a guest blogger, etc.

Website/Programming: To develop and implement programs which provide information, networking opportunities and resources to our audience. To provide access to the tools of online lead generation.

Membership: To educate and empower our audience and peers with the tools to make better choices to improve their enrollment goals. Create a demand or interest in our services/program.

Annual Conference/Meeting: To develop and implement a yearly meeting that provides information, networking opportunities and resources to further our mission.

Awareness Campaign: To provide resources that will educate and empower our target audience to raise worldwide awareness of our innovative online recruitment programs.